I love a good television ad.
Putting Cookie Monster in an iPhone ad is about as good as it gets.
Putting Muppets in anything is about as good as it gets.
Cute.
But, unfortunately, probably not the definition of "resist" that kids are going to be needing...
re·sist verb \ri-ˈzist\
: to prevent yourself from doing something that you want to do.
: to try to stop or prevent (something)
: to remain strong against the force or effect of (something)
: to not be affected or harmed by (something)
: to fight against (something)