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Representation

Posted on Tuesday, January 8th, 2013

Dave!Look, I fully realize that food manufacturers have to exaggerate how great their stuff looks on their packaging. I realize this because I make a living creating perfect photos for food manufacturers to use for just that purpose. The idea is that the photo is representing the absolute best-case scenario for the product. Everybody knows to lower their expectations, so no harm no foul, right?

The problem is that sometimes the packaging photo so grossly over-exaggerates the look of the product as to be complete fiction. I wrote about this before when I posted my IN-DEPTH SPECIAL REPORT for Hello Kitty Pop Tarts...

Kittytarts

Not only is the pink frosting on the box not even remotely the same color as the putrid magenta glop that's been smeared on the Pop Tart, but they grossly exaggerated the number of kitty sprinkles you'll get. In cases like this, it's not a "best case, idealized scenario"... it's an outright lie.

But it's a fucking Pop Tart, so what can you do?

When shopping at the grocery store, I saw that Kashi had added a new Four-Cheese variety to their pizza line-up. I kind of like their Mediterranean flavor, so I thought I'd give the new pizzas a shot and bought three of them. The picture on the box just looked so darn appealing!

Unfortunately, reality had to come along and fuck everything up...

Kashi Four Cheese Pizza

So... you tell me... Four Cheese Pizza... or BARELY Cheese Pizza?

Other than the three badly-distributed slices of Provolone, the other cheeses are nowhere to be found. Just a tiny sprinkling of assorted shreds scattered around the crust. The pizza was mostly sauce, not cheese at all. So I'm chalking this one up as a BLATANT LIE. And, unlike a Pop Tart, it's not like you can so easily write off.

I don't know if this is a design-issue or an implementation-issue, but I'd appreciate it if Kashi would actually put a half-way decent amount of fucking cheese on their Four Cheese Pizza. I shouldn't have to have to deal with this kind of disappointment when it comes to pizza-related life choices.

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Categories: Food 2013Click To It: Permalink
   

Comments

  1. Well, they don’t promise you a large amount of cheese, just 4 different cheeses. That’s how they get you. So even if they put one tiny scrap of each of the 4 cheeses on the pizza they have still fulfilled the promise on the outside of the box. 4 cheese pizza.

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