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Free Crap

Posted on Monday, March 22nd, 2004

Dave!Why is it that magazines feel the need to offer free stuff in order to get people to re-subscribe? Over the years I have collected more useless crap than I ever dreamed possible, all of it unwanted but sent anyway by some stupid magazine. Today I got a TV Guide travel bag in the mail... I don't know why, I don't even remember seeing them offering it, yet here it is. When I visited the TV Guide web site, I was feeling a little grateful that I wasn't sent the crappy Mini Boom Box instead...

TV Guide Free Boom Box ad!

TV Free Bag ad!

And here's the thing that really pisses me off... they say it's free, but it really isn't. Somewhere along the way, TV Guide is paying for this crap (not to mention the postage to send it) and that cost is being passed on to the consumer. Since that is the case, why not offer the subscriber a choice? If they said I could have the stupid cheap-ass bag (made in China, of course) or save $1, I'd gladly take the $1. Not only would this be something I could actually use, but it would also save our landfills from the excess garbage generated by this crap that most people don't even want in the first place.

This gimmick must work, or why else would TV Guide go to the expense? I just can't imagine the person who makes a decision based on getting some stupid prize like this. If the magazine is a good one, I'll want to subscribe because of the content, not because of some cheap 99¢ Store gift. Don't people realize that stupid free stuff like this is not actually free?

Categories: DaveLife 2004Click To It: Permalink


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